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Chanel S.A., commonly known as Chanel (English pronunciation: /ʃəˈnɛl/), is a Parisian fashion house founded by the late
couturier Coco Chanel, recognized as one of the most chic in the haute couture. Specializing
in luxury goods (haute couture, ready-to-wear, handbags, perfumery, and cosmetics among others), the Chanel label has become one
of the most recognized names in the luxury and haute couture fashion industry. According to Forbes, the privately held House of Chanel is jointly owned by Alain Wertheimer and Gerard Wertheimer who are the grandsons of the early (1924) Chanel partner
Pierre Wertheimer.
The company has had many high-profile celebrities as spokesmodels, including Catherine Deneuve
(1970s Chanel No.5 spokesmodel), Nicole Kidman
(early 2000s Chanel No. 5 spokesmodel), Audrey Tautou (current Chanel No.5
spokesmodel), and most famously, Marilyn Monroe (1950s Chanel No.
5 spokesmodel) pictured splashing herself with a bottle of Chanel No. 5. The image is certainly the most famous of
all Chanel advertisements, and continues to be one of the most popular advertisement photos in the history of marketing, used in countless
biographies, and still selling in large quantities as a poster and art piece using Marilyn Monroe as the model.
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